9 Best Online Content Writing Courses. Learn content writing online with these classes.

Content they say is king. When your content is appealing, you will get tons of followers and engagements. This is because words are powerful and can be used for different purposes. Writing is a skill you must master if you must create excellent content.

Content writing helps articulate your thoughts on paper. It involves planning, writing, and editing content to create a hook to mesmerize your readers. The goal of content writing is to generate leads. Taking a content writing course online will help refine and hone your writing abilities. It will also help you become a successful content creator.

Are you looking for the best online content writing course? Do you want to become a master at creating great content that converts at different levels? We got you. In this guide, we have carefully reviewed and selected some of the best content writing courses you can find online. Let’s take a look at them.

Table of Contents

9 Best Online Content Writing Courses 2021

The Strategy Of Content Marketing

UC Davis offers this online content marketing course in association with Copyblogger. In this course, you will learn how to create content and the core strategies for acquiring and retaining customers.

PROS

  • Certificate of completion
  • 100% online self-paced course
  • Understand marketing strategies for customer acquisition and retention
  • Assignments and quizzes to enhance learning
  • Suitable for intermediate level

CONS

  • No instructor feedback
  • Some modules are taught using audio podcast
  • Videos are too short

Enrolling in this course will help you learn all you need to know to develop a personal brand and make your brand visible through content marketing. You will learn content marketing strategies, write compelling copy, use a strategic framework when writing, analyze and measure the effectiveness of your content marketing strategy.

The course instructor, Sonia Simone, is the Chief Content Officer at Rainmaker Digital. She is well experienced in the field of content marketing and has educated over 215,000 students.

In this course, you will understand the content marketing ecosystem, the 7A framework to create and implement the marketing strategy that helps you retain customers. The course is strategically divided into five weeks, with each week making you a better content creator and marketer. The assignments and quizzes at the end of each week will aid you in understanding the course quickly.

Course highlights:

  • Flexible deadlines for assignments and quizzes
  • 5-star rating
  • Over 216,000 students enrolled
  • 5-weeks course duration

2. Udemy: Ultimate Web Content Writing Master class + Power words eBook

Ultimate Web Content Writing Masterclass+power Words Ebook

This Udemy best-seller online course is perfect for writers interested in perfecting their digital skills and those interested in understanding the difference between writing for the web and other media.

PROS

  • Suitable for all levels
  • Certificate of completion
  • Understand SEO keyword research
  • Access on Mobile and TV devices
  • Assignments to enhance learning

CONS

  • Some content is repeated
  • The course is too vague

If writing content that captures readers’ attention for a website is your desire, this course is for you. This course will get you to familiarize yourself with terms like content writing, content marketing, and duplicate writing.

In this course, you will learn how to create killer content for websites and write, edit, blog, and use SEO keywords. This course is suitable for anyone who desires to write content for the web.

Course highlights:

  • 4-star rating
  • 5-hours on-demand video
  • Full lifetime access
  • Over 7,700 students enrolled
  • Ten downloadable resources
  • 30-days money-back guarantee

3. Centre of Excellence: Blogging Business Diploma Course

Blogging Business Diploma Course

Establish a successful online business by writing content on the topics you are passionate about. In the Blogging Business Diploma Course offered by the Centre of Excellence, you will be provided with all the tools you need to become a master at blogging and content writing.

PROS

  • Lifetime access
  • The course is available on tablets, mobile, laptop, and via audio
  • Certificate of completion
  • The course is accredited and certified by the relevant organizations
  • Suitable for Business owners

CONS

  • Additional fee to obtain the certificate

This course is for anyone who loves writing and sharing their unique perspective on a particular topic they are passionate about or specific skill they are excellent in. It also provides a perfect opportunity to work from home and create an additional income stream by taking up a career in blogging.

The course is self-paced. Hence there is no time limit to completing the course, but it will take you approximately 150-hours to complete. It is systematically designed into nine modules to teach you the business of blogging and the importance of considering your target audience when creating your work.

In this course, you will learn the advantages of blogging for business, how to set up a blogging business, and how to keep your contents relevant. At the end of the course, you will be given two certificates. One from the Centre of Excellence, and the other from the Quality License Scheme, display the number of CPD points earned from the course.

Course highlights:

  • 8-star rating
  • Over 3,000 students enrolled
  • 9-modules
  • Study group access
  • Suitable for professionals

4. Linkedin: Learning to Write for the Web

Learning To Write For The Web

This beginner writing course offers seven practical techniques for writing great content on the web, strategies for avoiding jargon, and how to keep your content up to date.

PROS

  • Downloadable resource for offline viewing
  • An additional resource to enhance learning
  • Professional course instructor
  • Suitable for beginners

CONS

  • The cost differs based on profile and billing country information

Because most readers now have a short attention span, they scan to find information quickly. This course is designed to help you write great content that makes a website more appealing, making your customers visit more often, and buying products and services.

Chris Nodder, the course instructor, is a user researcher and interaction design specialist. He is the founder of an agile user experience company that helps large organizations and lean startups to build products that users love. Chris will teach you the seven proven practical techniques for writing successful content on the web in this course.

Course highlights:

  • 5-star rating
  • Over 39,000 students enrolled
  • 7-module course content
  • Offline Access on Linkedin app

5. Coursera: Content Strategy for Professional Specialization

Content Strategy For Professionals Specialization

Create engaging content by mastering the art of communication and the strategies to make you and your brand stand out. This course will enable you to maximize your content impact.

PROS

  • Certificate of completion
  • Suitable for beginner level
  • Course offered by renowned research and teaching university
  • Graded assignments and quizzes with feedback

CONS

  • Course too lengthy

This is a content writing online course offered by Northwestern University on Coursera. This course will help you learn how to engage your audience using stories and proven techniques to enhance an audience’s experience and interest.

In this specialization course, you will also learn the best practices from professionals and academic experts on successfully creating and implementing engaging content of value across all media platforms.

To fit easily into everyone’s schedule, this course is designed as a four, three-week course to better fit into any lifestyle. As a professional, this course is for you to improve your writing knowledge and effectiveness.

Course highlights:

  • 6-star rating
  • Over 15,000 students enrolled
  • Hands-on project
  • Self-paced learning option
  • Course videos and readings

6. Udemy: Content is King: Writing Killer Content for Web and Marketing

Content Is King Writing Killer Content For Web & Marketing

Master the art of creating unique online content for websites, eBooks, Blogs, and marketing. This content writing course on Udemy will help you generate and develop persuading content ideas for marketing

PROS

  • 30-day money-back guarantee
  • Certificate of completion
  • Downloadable resource
  • No prior knowledge in writing is required

CONS

  • Too basic for professionals and expert learners

Like the course title suggests, this course is curated to teach you how to write killer content for the web to attract more audiences and make more money from your writing.

Suppose you are a content writer for the web, a freelance writer, ghostwriter, website developer, or blogger. In that case, this course is for you. Steve McDonald, the course instructor, is dedicated to teaching you how to write killer content that will keep your audience glued.

In this course, you will learn where to find killer content ideas, how to develop those ideas, how to understand your audience, three ways to make your content stand out, and how to edit your content to make it better.

Course highlights:

  • 3-hours on-demand video
  • Three articles
  • Access on TV and mobile devices
  • Full lifetime access
  • 3-star rating
  • Over 20,000 students enrolled

7. Udemy: How to Write Great Web Content – Better Search Rankings

How To Write Great Web Content Better Search Rankings!

Get a better understanding of ranking top in search engines without applying strategies that can get you banned. This course is designed explicitly with SEO writers in mind.

PROS

  • Professional SEO expert as the course instructor
  • Certificate of completion
  • 30-days money-back guarantee
  • Full lifetime access

CONS

  • Too basic for professional writers

This is an excellent course for online writers to rank with great content on the web. This course is targeted at website owners, and bloggers who need to get their content ranked in Google or understand the types of content Google wants to rank.

The course instructor is an SEO expert with over a decade of experience. In this course, he reveals the proven strategies he has used to rank his content on Google without worrying about Google’s updates.

At the end of this course, you will be well equipped to create SEO agreeable blog entries, online business items, promotions, and fantastic content that converts at all levels.

Course highlights:

  • 5-hours on-demand video
  • 6-star rating
  • Access on TV and mobile devices
  • 2 course-related ,articles
  • 51 lectures in 6 modules

8. Skillshare: Complete Web Content Writing

Complete Web Content Writing Masterclass 2021 Part 1 Of 5, Home Page Content

Learn the step-by-step procedure for creating good web content that encourages gratification and loyalty, generates new leads and sales and adds value to your products and services.

PROS

  • Suitable for Beginners
  • Hands-on project
  • Supportive, creative online community
  • Offline access with the Skillshare app

CONS

  • Professionals are not the target audience but beginners
  • No personalized interaction with the course instructor

This class provides you with the foundational knowledge on content writing and how it differs from copywriting. It also teaches you all you need to know to create valuable content on the web.

The course is short and straight to the point. You will learn the steps to build a successful writing habit, storytelling fundamentals, and how to write content on the homepage of websites with examples from leading websites.

The course instructor Sivakumar Kannan is a digital marketing consultant, trainer, and coach with decades of experience in content writing.

Course highlights:

  • Professional social media marketer as the course instructor
  • Unlimited access to the course
  • Over 1,500 students enrolled
  • 17 lessons
  • 1-hour on-demand video

9. Udemy: How to Create Profitable Marketing Content

How To Create Profitable Marketing Content

This best-seller online content writing course on Udemy is a beginner’s guide to content writing for digital marketing

PROS

  • Certificate of completion
  • 30-days money-back guarantee
  • Assignments to enhance learning
  • Full lifetime access

CONS

  • Too basic for advanced writers

This course shares principles and tactics that will help you become a profitable content creator. It covers the basics of content writing and proven strategies to help you generate killer content.

In this course you will learn the fundamentals of content writing, email campaigns, writing content for blogs and websites, lead magnets, and SEO basics. The only requirement needed to take this course is to understand the English language.

This course is for you if you are a writer, college student, stay-at-home parent, blogger, influencer, or web developer.

Course highlights:

  • 2-hours on-demand video
  • 4-star rating
  • Over 6,000 students enrolled
  • Access on TV and mobile devices

conclusion

Content writing is not limited to writing blog posts and articles. It involves creating content that will generate leads. Whether it’s a social media post, blog post, or marketing promotion, content writing aims to convert at different levels.

Remember, the only way to become a great content writer is by studying, practicing, and questioning yourself. Hence it is essential to learn content writing. Taking Udemy’s Ultimate Web Content Writing course will give you a better understanding of content writing. However, you should enroll in a class that best meets your needs.

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